Areum
Areum Atelier 0
Areum Atelier 1
Areum Atelier 2
Areum Atelier 3

areum

Korean-inspired lipsticks crafted for you

Silence
Is Luxury.

Rejecting the noise of traditional beauty. We engineer formulas that feel like nothing, but look like everything. A sanctuary for your skin.

Luxury Texture

The Molecule.

Experience the perfect blend of rich color and breathable technology. High-end beauty, simplified for your everyday routine.

All Day Hydration

Formulated to keep your lips moisturized and comfortable from morning to night.

Soft Matte Finish

A smooth, weightless texture that gives you a perfect matte look without feeling heavy.

12-Hour wear

Stays in place perfectly throughout your day without smudging or needing touch-ups.

Lab Visual
MATTE

Core
Essentials.

Atmospheric

Wearable
Art.

From the studio line to your skin.
Designed in silence.

Areum
myareum.in

The perfect shade for every moment. ✨ #AreumBeauty

1.2k
24
Areum
myareum.in

Experience true luxury. #AreumLuxe #Essentials

850
24
Areum
myareum.in

That shine though! 💄 #LipGloss #Shine

2.4k
24
Areum
myareum.in

Our collection is expanding. #ComingSoon

1.5k
24
Areum
myareum.in

Join the aesthetic journey. #BeautyInMotion

3.1k
24

What It Feels To Be Areum

"The texture of the matte lipstick is incredible. It stays on all day without drying out my lips. Truly a luxury experience."

P

Priya Sharma

Mumbai2 days ago

"Areum's packaging is what caught my eye first, but the quality of the product is even better. The shade 'Seoul Red' is my new go-to."

A

Ananya Iyer

Bangalore1 week ago

"Finally found a brand that understands Indian skin tones. The pigment is rich and the finish is absolutely velvet."

S

Sneha Kapoor

Delhi3 days ago

"The delivery was surprisingly fast. The attention to detail in the packaging makes you feel like you've treated yourself to something special."

M

Meera Reddy

Hyderabad5 days ago

Common Enquiries

Domestic orders within India are usually delivered within 3-5 business days. International shipping to over 50 countries takes approximately 7-12 business days. We process all orders within 24-48 hours to ensure swift delivery.

For hygiene reasons, we do not accept returns on used products. However, if your order arrives damaged or incorrect, please reach out to us at support@areum.in within 48 hours for a prompt replacement.

Yes, our formulas are meticulously crafted to be gentle on all skin types. We are 100% vegan, cruelty-free, and use high-quality ingredients that prioritize both performance and skin health.

Once your order is dispatched, you will receive a tracking link via email and SMS. You can also monitor your delivery status directly through the 'Track Order' tool in our website footer.

We support a wide range of secure payment options, including all major credit and debit cards, UPI (Google Pay, PhonePe), net banking, and popular mobile wallets.

Orders can be cancelled within 2 hours of placement. After this window, our team begins processing for shipment and cancellation may no longer be possible. Please email support@areum.in for assistance.

Currently, we ship to over 50 countries globally. Shipping rates and delivery timelines are calculated at checkout based on your specific location and order volume.

For customer support, please email us at support@areum.in. For business collaborations or general inquiries, you can reach out to info@areum.in. Our team typically responds within 24 hours.